Anastasia Alekseeva, Masha Beluga:
Originality in Detail: The Interior of a Modern Pizzeria
Interior design is a powerful way to tell the story of a space, and with Pizzayolo, we’ve created a space that does just that, with a unique concept that masterfully blends historical motifs, craftsmanship, and contemporary subcultural style.
Simplicity, Functionality, and Historical Heritage
Faced with the challenge of designing within a limited budget and time frame, the task was to create a space that retained its authenticity. The floors were hand-poured on-site, and the walls remained minimalist, while the historical German masonry in the building was preserved and integrated as a key design element. This preserved feature serves as an emotional focal point, connecting guests to the building’s history.
Decorative touches, such as textured walls reminiscent of mashed dough, evoke the pizza-making process, emphasizing the concept’s handmade nature and adding a unique atmosphere to the space.
Arches and Light as Metaphors
A defining feature of the project is the inclusion of metal arches, which are inspired by traditional Italian vaulted ceilings. Rather than directly recreating historical architecture, these arches serve as modern metaphors, merging past aesthetics with present functionality. The integrated lighting within these arches highlights key areas such as the seating, counter, and workspaces.
Materials and Aesthetics
The design utilizes a combination of simple yet expressive materials: polished concrete floors, wood accents, and travertine countertops—a traditional Italian stone that symbolizes a connection to pizza culture. Stainless steel adds a modern touch, acting as a bridge between history and the youthful subculture that the space embraces.
YOLO Philosophy and Subcultural Style
The interior reflects the YOLO (You Only Live Once) philosophy, focusing on living fully in the present moment and celebrating emotional experiences. The space is designed as a gallery of modern subculture: progressive and creative design elements are paired with minimalist foundations, complemented by striking accents of high-quality materials. This is a space that inspires freedom and individuality, blending craftsmanship with contemporary trends.
Lighting as an Accent
Professional lighting by Aledo has been used strategically throughout the space to emphasize key areas: the pizza counter, workspaces, and seating. The lighting not only enhances the visual appeal of the space but also creates a cozy, functional environment.
A Place Where History Comes to Life
Pizzayolo is where tradition and modernity coexist in harmony. Designed for a young, progressive audience who values a balance between history and contemporary culture, the space captures the essence of the YOLO philosophy. Every element, from materials to lighting accents, contributes to creating an atmosphere that encourages living life to its fullest.