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Under the tide of consumption downgrading, consumer focus has shifted from superficial product aesthetics to immersive experiences and emotional resonance—seeking an inner alignment of values
Project name
AimeeHe Studio Retail Store
Architecture firm
LubanEra·Design
Location
Nanyou, Shenzhen, China
Photography
Nie Xiaocong
Rather than pursuing a specific interior style, Bobo Chen, the founder of LubanEra·Design, focuses on empowering space with commercial value through aesthetics— an approach rooted in his innovative design.
Project name
ZHUZHANG Showroom & Office
Architecture firm
LubanEra·Design
Location
Nanyou, Shenzhen, China
Photography
Nie Xiaocong
Instead of pursuing a specific design style, Bobo Chen, the founder of LubanEra·Design, seeks to infuse spaces with commercial value through aesthetics.
Project name
RESOUL Photography Base & Concept Store
Architecture firm
LubanEra·Design
Location
Shaxi, Zhongshan, China
Photography
Nie Xiaocong
Bobo, founder and creative director of LubanEra·Design, created a unique rhythm and mood within the store through architectural language and thinking, focusing on the commercial value of aesthetics rather than a specific design style.
Project name
ZHUZHANG Store
Architecture firm
LubanEra·Design
Location
MGU Universe Nanshan, Shenzhen, China
Photography
Nie Xiaocong