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In response to the call of the times, the traditional brand Tong Ren Tang has also begun to layout its digital future. The Tong Ren Tang Health Daxing Manufacturing Base in Beijing has emerged. The 80,000-square-meter C2M Smart Manufacturing Interconnected Base comprehensively upgrades the brand's digital health industry from three dimensions: prod...
Project name
Beijing Zhima Health Daxing Digital Factory Visitor Hall
Architecture firm
WUUX Architecture Design Studio
Location
Beijing, China
Photography
Zheng Yan. Video: Xiao Shiming. Video Model: Pi Dan
Elevating the brand image to resonate with the target audience, making the space a vessel for memories, embracing a contemporary sensibility, and imbuing it with spirituality. Navigating the market currents by flowing with the stream, while retaining a distinct and authentic identity.
Project name
Wanwei Roast Duck Wangfujing Branch
Architecture firm
Beijing IN•X Design Co., Ltd.
Location
Beijing, China
Photography
Zheng Yan
In 2022, a thriving cluster emerged in Xingtai, led by Huawei's Big Data Industrial Park and Yuesheng·Yanyuan, representing the region's industrial prowess. Adjacent to the Xingtai East Station, a pivotal junction in the Beijing-Tianjin-Hebei corridor, these entities rapidly interconnect information, human capital, and resources, weaving a robust s...
Project name
Yuesheng·Yanyuan Brand Experience Center
Architecture firm
JINDESIGN
Location
Xingtai, China
Photography
Zheng Yan. Videography: Li Yingjie, Hanmer
In August last year, Zhima Health, a brand owned by the renowned TCM firm Tongrentang, put its first store in Southwest China in place, which lies in the intersection of Chunxi Road and Zongfu Road in Chengdu, the capital city of Sichuan Province. Its interior design and facade renovation projects were completed by WUUX Architecture Design Studio....
Project name
Zhima Health Store in Chengdu
Architecture firm
WUUX Architecture Design Studio
Location
Chengdu, Sichuan Province, China
Photography
Zheng Yan; Video: Rock Xiao
Strategic Dining franchise: We discover the consistency between the brand and urban culture, and interpret it through space, thus creating unique local sensation for Shanghai Yen, creating active new market. In the 20th century, after decades of development, Shanghai cuisines have evolved from rustic dishes to exalted culinary products.
Project name
W branch of Xi’an of Shanghai Yen
Architecture firm
IN•X Design
Location
Xi’an, China
Photography
Zheng Yan
With 22 years’ prosperous history, Xuji Seafood has been characterized by live seafood to broke through the weak era of Chinese catering field two decades before. It has expanded into over 50 restaurants all over China by now, and the brand image has been continuously upgraded in its rapid development. In November 2021, Xuji Seafood Xi'an Mixc Worl...
Project name
Xuji Seafood Restaurant Mixc World
Architecture firm
Wu Wei
Location
Xi'an, China
Photography
Zheng Yan, Video: Xiao Shiming
Supporting an unconventional office ecosystem inspired by nature, the Nest Art Center in Shenzhen, China is designed by M Moser Associates, and developed by Q-Plex. For art centers, their design aspirations – rooted as it is within its locale - is of equal importance to its attention to practical considerations.
Project name
The Nest Art Center
Architecture firm
M Moser Design and Architecture (Shanghai) Co., Ltd.
Location
Q-Plex, 4080 Qiao Xiang Road, Nanshan District, Shenzhen, China
Photography
Zheng Yan. Video: Huasheng Studio
Knowledge and Action – The Key to Rural Revitalization. Tiangang Art Center is a circular-shaped art museum, located over 100 kilometers from Beijing and more than 200 kilometers away from Shijiazhuang, lies at the foot of Taihang Mountain, and adjacent to Yishui Lake.
Project name
Tiangang Art Center
Architecture firm
SYN Architects
Location
Tiangang Village, Yi County, Baoding City, Hebei Province, China
Photography
Zheng Yan, Huasheng Studio (video)