If you’re a real estate owner or real estate agent, virtual tours in 3D are the perfect way to showcase your home or apartment to prospective renters or buyers. A 360° tour allows viewers to navigate the property and better understand the space.
In this article, we’ll show you how to create a 360-degree virtual tour for real estate and how to use them to market your property.
How to Create 360 Virtual Tours Yourself: Step by Step
1. Take Photos of Your Property
To create a virtual tour yourself, take photos of your rooms first
To create a 360-degree virtual tour yourself, start by taking several photos of your property that capture all corners of the interior.
There are various methods for 360-degree photography, but this article will focus on creating virtual tours using standard photos.
If you hire a 3D agency, they can also create virtual tours with professional 3D visualizations, but this requires experience in graphic design.
2. Upload Photos to a 360-Degree Tour Provider/ Hosting Platform
Once you have your photos ready, you can upload them to a hosting platform that allows you to create 360-degree tours using your own photos. Platforms providing this service include Ogulo, Immoviewer, Box Brownie, Matterport, Ricoh360 Tours, Giraffe360, EyeSpy360, and Panoraven.
Some platforms require a subscription, while others offer pay-as-you-go options. Choose a platform based on your budget and the number of tours you plan to create. It’s also worth looking into features from different platforms.
3. Organize Your Photos and Add Navigation Points to Create Virtual Scenes
Next, you need to organize your photos. Then you can add certain elements that users can click on to move around the property.
For example, if you have a photo of a kitchen with a door leading to the living room, you can add a clickable element labeled 'living room' or 'next room'.
Some platforms also offer features that let you zoom in and out or use your mouse or swipe on mobile devices to explore the space, similar to Google Street View. However, implementing these features requires a little more experience and time.
4. Create A Floor Plan for Your Property
Optionally, you can add a floor plan of your property to the virtual real estate tour. This gives the viewer a better idea of how the rooms are arranged. You can either upload an existing floor plan to your virtual tour software or create a new one.
Commissioning a 3D Virtual Tour From a Professional Agency
3D studios can create virtual tours with high-quality 3D visualizations for you - Picture Danthree Studio
If you don’t want to create a virtual tour yourself, you can also hire a professional 3D animation studio for impressive animations and virtual tours in 3D of your property.
This saves you the hassle of learning how to create a virtual tour yourself, and you can be sure you will receive high-quality results.
Plus, a 3D agency can create photorealistic images and animations, which means you don’t even have to provide pictures. A sketch or technical drawing of your property is sufficient for 3D studios to create architectural visualizations.
Technologies like CGI and 3D rendering software enable 3D studios to create appealing images of your interiors and cut them into professional virtual room tours with 360-degree features.
3D agencies can also add furniture and decorative items to your virtual tour without those being physically there.
How to Use Virtual Home Tours to Market Your Property
Once the production of your virtual home tour is finished, you can use these innovative 3D visualizations to market your real estate.
For example, you can upload the tours to:
real estate platforms where renters and buyers can search for new homes
on your website
on social media channels
Conclusion: How to Create Virtual Tours For Real Estate
If you’re a real estate agent, it’s time to look into 360° virtual tours. This virtual reality feature allows prospective buyers and renters to get a good idea of your property without needing to physically visit. This has two benefits:
1. Your property gets more attention compared to properties that don’t provide virtual tours, and you will find more interested buyers or renters for your property.
2. The people who contact you about your property already have a good idea of your house or apartment and will be more likely to make an offer.
However, when using 360-degree virtual tours to market your property, you should ensure they look professional and appealing. To do this, you can try to create virtual tours yourself or contact a 3D studio to create the animation for you.
No matter which option you choose, 360° virtual tours are a great way to succeed in the real estate business and can help you market your property to prospective buyers.
