Heliotrope Architects: LIKELIHOOD, a luxury sneaker experience, opens its second location in the downtown area of Seattle near the Amazon Spheres. This new and enlarged 3,000 sf retail space spotlights the creativity and ingenuity of featured brands and offers a gathering space for the LIKELIHOOD community. The store design is inspired by an art gallery, with bright white walls and displays, mirrored dressing rooms, and a ceiling of “cloud lights”. The minimal palette and abstracted materials provide a stage for the colorful brands.
The signature element of the space is a tiered stadium display, a massive central staircase that’s peppered with shoes, running 36-feet-long, conceived as a single monolithic form - flawless without seams or joints. Highlighting the stadium are the internally illuminated ceiling panels that flood the products below in a brilliant glow. The gallery-like space is punctuated with reflections bouncing from the mirror-clad fitting rooms, the illuminated floating shelves feature coveted fragrances, and a serpentine stainless-steel garment rack weaves throughout the store, holding a continuous display of apparel. Works by local artists bring warmth to the space such as a custom white oak bench for fitting shoes, the Douglas fir vitrines bring accessories and jewelry up close for viewing, and the vibrant paintings of Brian Sanchez compliment the products.