The Qichongtian Building on Nanjing Road is such a building, rich in emotion and history. Today, Dayuan Design has partnered with liangcai Wu, a time-honored brand with over 300 years of craftsmanship and tradition, to create a new collective memory for the 2024 generation—one that belongs to Nanjing Road.
Project name
via·1719 Wu Liangcai New Vision Field
Architecture firm
Dayuan Design
Collaborators
Art Curating: SPACE logic (Shanghai) Co., Ltd., PI Brand Communication. Art Installations: Dayuan Design, Lu Buqing, Zhang Pengfei, Xiao Heng. Brand Planning: PI Brand Communication. Planning and Design Support: East China University of Science and Technology, Old Brand Polishing Plan Studio. Window Display Design: Innerdesign (Shanghai) Co., Ltd., Zhang Youkun, Dayuan Design, Terence Lai, Gu Chenyi, PI Brand Communication, Chen Mengjie. Window Display Installation: Shanghai Jixiang Exhibition Display Services Co., Ltd., Innerdesign (Shanghai) Co., Ltd., Shanghai Shiyi Cultural Communication Co., Ltd. Sculpture Production: Shanghai Liyanjing Environmental Art Design Co., Ltd. Multimedia Light Show: Zhang Qi. Prop Production: Dihua Art & Technology (Shanghai) Co., Ltd.
Interior design
Dayuan Design
Construction
Shanghai Jixiang Exhibition Display Services Co., Ltd., Beijing Brothers Tongchuang Decoration Engineering Co., Ltd.
Client
Shanghai Sanlian (Group) Co., Ltd.
Typology
Commercial Architecture
