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Arif Husein Devjani Represents the Asian American Entrepreneur Demographic with the Prestigious USPAACC Award

Written by:
Gerald Murphy
Photography:
Arif Husein Devjani

Date: July 16, 2024

Arif Husein Devjani won the USPAC Award as the Vice President of Visual Citi. As one of the leading voices for the full-service signage company, Arif was nominated to represent the Fast 100 Asian American population.

USPAACC, or the US Pan Asian American Chamber of Commerce Education Foundation, is one of the largest non-profit organizations representing Asian Americans. It features businesses and markets Pan Asian Americans have entered in multiple facets. USPAACC recognizes Fortune 1000 companies, non-profit organizations, and small businesses for their efforts and encourages economic growth.

The Fast 100 Asian American Business Award publicly honors the quickest-growing Pan Asian American businesses and the entrepreneurs who helped establish them. Some entrepreneurs help build the American Dream by creating jobs, diversifying markets, and cultivating inclusive work cultures.

To qualify for the Fast 100 Asian American award, a business must have a gross annual revenue of at least $1 million in 2021 and 2022, where the revenue for 2022 is more significant than that in 2021. Other eligibility factors include:

• Green Card holders or Asian American citizens must own and run the business, which

must have its headquarters in the United States.

• A person of executive authority must be present to receive the Fast 100 award in person at a designated conference.

As the Vice President of Visual Citi, Arif has earned his position for the Fast 100 Asian American Business Award. With over 17 years of experience, Arif has adequately demonstrated his graphic art and animation skills. He works in window display, signage, and store fixture manufacturing, giving him a diverse skill set to build Visual Citi’s reputation and reach prospective customers.

Given his management position, Arif has delved into many trades, including:

• Design & Engineering

• Product Marketing

• Sales support

• Financial administration

• Public relations

• Internal communications

• Marketing communications

He has worked to build Visual Citi’s reputation by staying updated with the latest technological developments and keeping his company sustainable and environment-friendly. Arif wants to impact the environment as little as possible while remaining committed to innovation and excellence.

To facilitate his design workflow in signage and fabrication, Arif has become proficient in critical software applications like Illustrator, AutoCAD, and InDesign. His technical expertise has led him to deliver high-quality products, encourage Visual Citi’s success, and motivate his team to reach new heights.

Before working at Visual Citi, Arif worked in CNBC TV18’s graphic design and animation department, India’s leading business news channel. His experience allowed him to create animations for Vir Das, a famous stand-up comedian, and work alongside Menaka Doshi, a renowned journalist in India. While his time at CNBC TV18 boosted his reputation, Arif gained valuable insights into media and advanced his creative design skills.

About the Author

Gerald Murphy is a front-end web developer who brings his clients’ dreams to life. He uses HTML, CSS, and React to develop SPAs with user-friendly interfaces.


By Liliana Alvarez

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